Selectronic offers a unique ‘total solution’ service, combining the design requirement of keypads, LCDs and backlights. This package includes the ability to support production demand.

The telecomms sector is still very dynamic and the need for design innovation remains crucial for success. New generations of products which allow greater numbers of features and more flexible usage look set to be a continued driver for this sector. Selectronic with a resource that extends across all the front panel components is uniquely placed to ensure realisation of a finished product that truly delivers the difference in end performance.

With the key elements of function, form and look being so keenly emphasised in this sector the involvement in design by Selectronic can make the difference. Keypad design and feel in many cases define the end product. With the real capability to provide innovation as well as the experience to deliver high QA and life makes this selection the key to many successful new products.

With the importance then to get the display correct, both technically and optically, will then define its function. With improvements in viewing angle and performance the selection of LCDs can be optimised to meet the particular needs of the application. With the involvement in design Selectronic can also work to perfect the packaging and production of displays, in some cases providing sub assemblies to overcome particular problems.

Backlights can not only impeded user satisfaction but can be a key element in power consumption. With a comprehensive range of LED solutions to meet the needs of using the phone in all conditions Selectronic can assist with optimising chip and package type to deliver the best solution.

The future of telecoms where full colour and graphic solutions could become the "norm" the use of Organic LED panels could be a vision of the future. Its low power and profile make it an obvious contender in this key market